JD.com Releases AR Book To Help Keep Children Safe From Strangers

Jingdong is the biggest retailer in China and can ship products anywhere in that country in either one or two days. They are also referred to as JD.com because the large majority of their sales take place through their mobile app. They sold USD $67.2 billion worth of products in 2018 and have over 300 million current customers. T
JD.com has more than 550 warehouses around China. One of the things they are best known for is making sure that everything sold on website is authentic. They are also known for the wide variety of products they sell which includes luxury items, jewelry, electronics, furniture, apparel, and even fresh food.

Jingdong has been using its advanced technology and resources to make China a better place in which to live. This includes creating a picture book that is designed to teach young kids how to safely interact with adult strangers. This is an AR book that they based on “Ich geh doch nicht mit Jedem mit!” which is a German children’s book. The title of this book in English is “I’m not going with everyone!”. It’s an easy, effective, and engaging way for kids to learn about “stranger-danger”.

Any parent that buys the hard-copy edition of the book gains access to the AR version. This storybook presents four scenarios which show kids about potentially dangerous situations and the best ways to interact with adult strangers. People use the JD.com app on a mobile device to scan the book which results in kids being able to use the device to see practical, real-life situations.

Jingdong says that technology can enhance the reading experience in ways that make it even more enjoyable. Traditional physical books have been replaced by e-books and now AR books are increasingly being used. Kids love how interactive AR books are and this helps them learn and retain more knowledge.

There are missing children worldwide and it is a significant issue everywhere. JD.com says that more needs to be done to keep children safe and innovative technologies can help. In China alone there are 220 million people under the age of 14 and Jingdong wants to do its part to keep them safe.

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Clay Hutson View on Technology and Productivity in Music Industry

Music is one of the fastest growing investment niches for the last three decades. Clay Hutson is one of the professionals that have been instrumental for this growth and many pundits refer him as the father of professional events management. For the last decade, Hutson has been instrumental for both events management and is one of the people that have been keen on improving the quality of sound engineering in the music industry. Due to his expertise in this industry, he has been part of some of the biggest musical events in the USA and festivals. According to him, musical events and festivals have unmatched potential.

Clay Hutson’s journey started as an employee to events companies in the vast live performance industry. During this active employment period, Hutson points out that this was a period where he has learned a lot about the music industry and what it takes for an investment to be successful. After working with many companies in events organization and being exposed to music engineering industry, Clay Hutson felt that it was his time to venture in the music industry and give the industry a different touch. In the years he has been part of the industry, Hutson has been one of the people that have strengthened the industry systems.

Clay Hutson, however, points out that running his company has made him have a different perception of the music industry. In a recent interview, Hutson pointed out that working under a label and running a venture are two different realities. However, with the right approach to work, the experience has been a game changer for him. According to Hutson, having a definite routine every morning is important for the company’s productivity. For example, his typical days start at 6 a.m. and starting a day at this particular time gives him the best time to handle administrative issues within the company before handling other important operations with his company.

Although Clay Hutson is one of the best sound engineers in the music industry, he points out that embracing technology has been his secret to remaining relevant in this industry. Just like other industries, the music industry is constantly changing. In the last 36 months, Hutson points out that his approach to operations have changed and this will continue in 2019.

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